Background

The Somalia National Bureau Of Statistics (SNBS) is the mandated agency responsible for collecting, processing, and disseminating official statistics in Somalia. As part of our commitment to transparency and inclusivity, SNBS aims to enhance public statistics literacy, improve user satisfaction, and increase stakeholder absorption of public data.

Statistics are an important tool in the development-policymaking processes of countries and regional organizations. They are needed for assessing the current development situation, setting objectives and targets for the future and measuring progress and development. However, a substantial gap still exists between the demand for information and the ability of the Country to routinely provide it. The National Bureau of Statistics (SNBS) is keen on coordinating with government institutions, developing partners and other relevant agencies in an effort to share statistical information and development priorities at all levels in a more coherent and organized manners.

Thus, there is an urgent need to hire a Communications Specialist for the compilation, analytical report writing and dissemination of statistics data in order to bring out facts to the decision makers. The Communications and research Consultant shall provide technical expertise to the NBS team in capacity building on knowledge management, particularly in the development of a strategic communications plan, development of information sharing mechanism on different target groups, including research, data interpretation, layout and publication of monthly and annual reports etc.

The communication specialist will also develop a comprehensive communication framework to design and deliver a coherent strategic and differentiated communications and marketing strategy, reaching out to multiple levels of target audience. Encouraging and coalescing key institutions and stakeholders to work towards a shared vision of promoting data collection and national statistical system.

To achieve these objectives, SNBS is seeking a highly motivated and skilled Communication Specialist to lead strategic communication initiatives and advocacy campaigns. The specialist will play a crucial role in promoting the use of official statistics, engaging with stakeholders, and enhancing the visibility and credibility of SNBS as a reliable source of statistical information.

Objectives, Scope of Work and Deliverables

Goal and Objectives

The Communication and Advocacy Specialist will be responsible for the following key objectives:

a) Develop and implement a comprehensive communication and advocacy strategy to promote public statistics literacy.
b) Enhance user satisfaction through the development of user-friendly communication materials and accessible data presentation methods.
c) Strengthen stakeholder engagement and absorption of public data by conducting targeted outreach and awareness campaigns.

Responsibilities

The Communication and Advocacy Specialist’s primary responsibilities include, but are not limited to:

Communication Strategy Development:

• Conduct a thorough assessment of current communication practices and identify areas for improvement.
• Review and refine the draft communication strategy and finalise it into a detailed communication strategy aligned with SNBS’s objectives and priorities.
• Formulate key messages and create compelling content to effectively communicate statistical information to various audiences.

Advocacy and Stakeholder Engagement:

• Identify and establish partnerships with key stakeholders, including government agencies, civil society organizations, and media outlets.
• Organize workshops, seminars, and other events to raise awareness and promote the use of statistical data.
• Advocate for the importance of data-driven decision-making and evidence-based policies.

Public Statistics Literacy:

• Design and implement public awareness campaigns to enhance public understanding of statistical concepts and data interpretation.
• Create educational materials, infographics, and interactive tools to make statistical information more accessible to the general public.

User Satisfaction Improvement:

• Conduct user surveys and feedback analysis to identify areas of improvement in data dissemination and accessibility.
• Collaborate with relevant teams to develop user-friendly platforms and data visualization tools.

Deliverables

• Review and distil complex information into friendly language
• Conduct desk research on pre-defined issues
• Develop key messages, press releases and media pitch materials
• Write monthly, quarterly and annual reports

Qualifications and Professional Experience

• A minimum of a Master’s degree or equivalent in communications, journalism, public relations, social sciences, international relations, or related field.
• A minimum of 7 years of experience with a proven professional record in working in the field of media and communications;
• Experience in the usage of media technology, social media for public information, advocacy and good knowledge and experience in handling a web-based management
• system.
• Proven ability to develop and implement effective communications and analytical report writing;
• Advanced knowledge of qualitative research methods, and data analysis techniques;
• Excellent analytical skills
• Proven ability to position issues effectively, both orally and in writing;
• Excellency in Somali and English (written and oral) is mandatory.

Language Requirements:

• Excellent oral, written and verbal English and Somali language skills.

Criteria for Selection of Best Offer

The Communications Officer will be selected pursuant to a desk review of CVs received from SNBS Roster.

Applications for this position should be addressed and submitted to: snbs@nbs.gov.so, with a copy sent to dg@nbs.gov.so. Please include your CV and cover letter before December 15, 2025, at 16:00 hours (Mogadishu Time). Ensure that the subject line reads “Communications Officer”.